With the coming of AI wave, how can the LED display industry ride the wave?

7 views admin 2025-02-20

In the current era of rapid technological development, AI is undoubtedly the most dazzling force for change. 2025 is regarded as the first year of AI, and AI technology is everywhere. From the Yangko robot that appeared at the Spring Festival Gala and the Lantern Festival Gala, to "Nezha: The Devil Boy Conquers the Dragon King", which leads the box office with animation technology innovation. Recently, DeepSeek has become the focus of the AI field. It has rapidly risen at the "China speed". Many industry companies have joined, and LED display companies are no exception. It can be foreseen that the LED display industry is accelerating the deep integration with AI technology.

Traditional LED display functions are relatively simple, mostly limited to simple playback and control. The integration of AI technology has given LED display screens a "smart brain". With the continuous development of AI technology, the LED display industry is transforming from a traditional display equipment manufacturer to a smart display solution provider. The empowerment of AI technology not only improves the performance of LED display screens, but also brings rich application scenarios and innovative models to the industry. In the field of film and television entertainment, with the help of AI technology, LED display screens have set off a revolution in virtual shooting. Traditional film and television production relies on green screen or real-life shooting, which is inefficient and costly. The "LED+VP/XR" virtual shooting technology can switch scenes at any time, reduce the cost of location shooting, and provide actors with a more realistic performance environment.

In the field of virtual display, AI technology has brought new possibilities to LED display screens. For example, in museums, exhibition halls, and commercial displays, AI-driven LED display screens can provide audiences with immersive interactive experiences through virtual reality (VR) and augmented reality (AR) technologies. By accessing AI large model tools such as DeepSeek, LED display screens can generate virtual scenes and dynamic content in real time to enhance the audience's sense of participation and immersion.

In conference scenarios, after LED display screens are connected to AI, intelligent conference services can be realized. For example, intelligent voice recognition can convert conference content into text in real time, which is convenient for recording and sorting; intelligent analysis of conference discussion content, extraction of key information, and generation of meeting minutes. In terms of interactive display, the interaction between the audience and the display screen is more natural and smooth, and the required information can be obtained through gestures, voice, etc.

In addition, AI technology can also help LED displays break through the traditional limitations of resolution and image quality, such as the popular "virtual pixel" technology in recent years. Through algorithms, low-resolution images and videos can also present high-definition and delicate visual effects. At the same time, AI's intelligent optimization of the picture reduces noise, improves contrast, and brings a more shocking visual impact, making the audience feel as if they are on the scene.

In terms of energy saving and environmental protection, AI has brought positive changes to LED displays. AI's intelligent control function can automatically adjust the brightness and color temperature according to changes in ambient light, avoiding unnecessary energy waste. Taking outdoor advertising screens as an example, when there is sufficient light during the day, the brightness is automatically increased to ensure that the advertising content is clearly visible; when the light is dark at night, the brightness is reduced, which does not affect the viewing effect and saves a lot of electricity. In addition, AI technology can also optimize the heat dissipation design, effectively reduce the overheating of equipment, extend the service life of the display, and reduce the waste of resources and environmental pollution caused by replacing equipment.

Facing the opportunities for change brought by AI technology, LED display companies need to actively plan and explore new technology applications and business models to adapt to this trend and win market competitive advantages. First, LED display companies need to strengthen cooperation with AI technology companies and jointly explore the application and innovation of AI technology in the field of LED display. For example, Leyard's cooperation with DeepSeek not only improves the performance of its large action model, but also provides a more accurate and efficient AI application experience for industries such as film, television, and games. In addition, companies can also enhance their technical strength and innovation capabilities through independent research and development or the introduction of advanced technologies.

Secondly, LED display companies need to build an AI ecosystem, integrate upstream and downstream industrial chain resources, and form a synergy for coordinated development. For example, through cooperation with chip manufacturers, software developers, and system integrators, companies can create a complete AI display solution and enhance the competitiveness of their products. In addition, companies can also attract more developers and partners through open platforms and developer communities to jointly promote the application and development of AI technology in the field of LED display.

Push AI-enabled LED displays to more industries and fields. In addition to traditional fields such as advertising, performing arts, and sports, attention should also be paid to emerging fields such as medical care, education, and smart homes. In the medical field, it can be used for live broadcast of surgery, remote medical consultation, etc. In the education field, it can create a smart teaching screen to provide an interactive teaching experience; in the smart home field, it can be used as a home smart control center and information display terminal. By expanding the application field and exploring new market demands, the company can achieve diversified development.